{"product_id":"b215-at-austria-road-sign-color-changing-mug-11oz","title":"B215-AT (Austria) (Road Sign) Color Changing Mug 11oz","description":"\u003ch1\u003eB215-AT (Austria) (Road Sign) Color Changing Mug 11oz\u003c\/h1\u003e\n\u003cp\u003eThis design takes the form of a road sign, with Austria as its single subject and nothing else competing for attention.\u003c\/p\u003e\n\u003ch2\u003eVisual Elements \u0026amp; Composition\u003c\/h2\u003e\n\u003cp\u003eThe artwork is built around one clear graphic idea, arranged as a direct, uncluttered image. The sign shape sits at the centre of the composition, and the design carries no decorative border or extra motifs. Its catalogue designation, B215-AT, is printed in the design's own record, so the reference stays with the artwork wherever it appears.\u003c\/p\u003e\n\u003ch2\u003eMeaning \u0026amp; Symbolism\u003c\/h2\u003e\n\u003cp\u003eA road sign exists to guide people, and the device gives this design its meaning: it points to a place. Austria, a landlocked country in Central Europe, is the subject, and the artwork frames it through the language of the road, where a country is reached by following a route. The design is a reproduction of this regional theme, and its meaning comes from that association with travel and direction.\u003c\/p\u003e\n\u003ch2\u003eDesigned for the Hand\u003c\/h2\u003e\n\u003cp\u003eA mug is turned in the hand, so the design reads in pieces as the cup rotates, with the road-sign image moving across the curve of the surface. The heat-reactive finish means the artwork is only faintly visible when the mug is cold and comes forward once a hot drink is poured in, so the sign appears as the morning coffee arrives. It is a quiet, cheeky way to start the day with a little direction.\u003c\/p\u003e","brand":"Go Mug Yourself","offers":[{"title":"11oz","offer_id":53126023479576,"sku":"GMY-MUG-BT-11OZ-66","price":17.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/5204\/4312\/files\/b215-at-austria-road-sign-color-changing-mug-11oz-GMY-MUG-BT-11OZ-66-front.webp?v=1793655477","url":"https:\/\/gomugyourself.com\/products\/b215-at-austria-road-sign-color-changing-mug-11oz","provider":"Go Mug Yourself","version":"1.0","type":"link"}