{"product_id":"east-india-company-coat-of-arms-1600-1709-india-coat-of-arms-shot-glass-1-5oz","title":"East India Company Coat of Arms 1600-1709 (India) (Coat of Arms) Shot Glass 1.5oz","description":"\u003ch1\u003eEast India Company Coat of Arms Shot Glass - Design Description\u003c\/h1\u003e\n\n \u003cp\u003eThis shot glass showcases the historically significant Coat of Arms of the East India Company, as used from its founding in 1600 until 1709. The design is a vibrant representation of the company's ambition and global reach.\u003c\/p\u003e\n\n \u003ch2\u003eThe Shield: A Voyage of Trade\u003c\/h2\u003e\n\n \u003cp\u003eThe central element of the design is the shield, featuring a deep Azure (blue) background emblazoned with three majestic ships in full sail. These ships, rendered with their Argent (white) sails, pennants, and ensigns, symbolize the company's primary activity: seafaring trade and exploration in the East Indies. Each sail bears a prominent red cross, a direct reference to the English heritage and the St. George's cross, underlining the company's connection to England.\u003c\/p\u003e\n\n \u003ch2\u003eThe Chief: Royal and Aspirations\u003c\/h2\u003e\n\n \u003cp\u003eAt the top of the shield, a prominent chief (horizontal band) adds further detail and meaning. It is quartered, displaying a combination of royal symbols. In the first and fourth quarters, golden fleur-de-lis represent ties to France. In the second and third quarters, a golden lion passant guardant, flanked by two crimson roses, denotes royal connection. These heraldic elements speak to the company's aspirations and its connections to English and international power.\u003c\/p\u003e\n\n \u003ch2\u003eThe Crest: Worldly Ambition\u003c\/h2\u003e\n\n \u003cp\u003eThe design continues with a crest which depicts a globe, bound with ribbons representing the Zodiac, between two pennons. This symbol of a globe emphasizes the company's global aspirations and international trading ambition. The phrase \"DEUS INDICAT\" (\"God shows the way\") over the globe highlights the religious sanction and mission of the company.\u003c\/p\u003e\n\n \u003ch2\u003eThe Supporters: Maritime Strength\u003c\/h2\u003e\n\n \u003cp\u003eFlanking the shield are two golden sea-lions, creatures with the body of a lion and a fish tail. These mythical beasts symbolize maritime strength and power, reinforcing the company's dominance on the seas.\u003c\/p\u003e\n\n \u003ch2\u003eThe Motto: Divine Guidance\u003c\/h2\u003e\n\n \u003cp\u003eBelow the shield, the motto \"DEO DUCENTE NIL NOCET\" (When God leads, nothing harms) is a constant reminder of the company's reliance on divine guidance.\u003c\/p\u003e","brand":"Go Mug Yourself","offers":[{"title":"1.5oz","offer_id":51233295761688,"sku":"28813666456676544304","price":16.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/5204\/4312\/files\/east-india-company-coat-of-arms-1600-1709-india-coat-of-arms-shot-glass-15oz-15oz-position1.webp?v=1765599171","url":"https:\/\/gomugyourself.com\/products\/east-india-company-coat-of-arms-1600-1709-india-coat-of-arms-shot-glass-1-5oz","provider":"Go Mug Yourself","version":"1.0","type":"link"}