{"product_id":"ecuador-e863-ecuador-road-sign-white-coffee-mug","title":"Ecuador E863 (Ecuador) (Road Sign) White Coffee Mug","description":"\u003ch1\u003eEcuador E863 (Ecuador) (Road Sign) White Coffee Mug\u003c\/h1\u003e\n\n\u003cp\u003eThis is a single word, \u003cstrong\u003eEcuador\u003c\/strong\u003e, set large and clear as the whole of the design, with nothing else competing for the eye.\u003c\/p\u003e\n\n\u003ch2\u003eVisual Elements \u0026amp; Composition\u003c\/h2\u003e\n\n\u003cp\u003eThe composition is built on typography alone. The name sits at the centre of the field, bold and upright, with generous open space around it. The layout is plain and modern, and the absence of ornament is the point: the letterforms do all the work. The title marks the piece as a road sign style, which suits the direct, signpost-like clarity of the lettering.\u003c\/p\u003e\n\n\u003ch2\u003eMeaning \u0026amp; Symbolism\u003c\/h2\u003e\n\n\u003cp\u003eThe design speaks to national identity and pride in the most direct way possible, by naming the country and nothing more. The name itself carries history. \"Ecuador\" is the Spanish word for the equator, and the country takes its name from the line that runs across it. A design that reduces the nation to its name therefore points back to one of its most fundamental features: its place on the map.\u003c\/p\u003e\n\n\u003ch2\u003eMade for the Hand\u003c\/h2\u003e\n\n\u003cp\u003eA mug is turned in the hand as it is drunk from, so the word comes round and into view with each turn. The lettering reads in a glance, which suits a piece you pick up and set down many times a day. It is a quiet declaration of interest that stays in view through the morning routine, and it gives the friend or relative who loves Ecuador a reason to smile over their first cup.\u003c\/p\u003e","brand":"Go Mug Yourself","offers":[{"title":"11oz","offer_id":53173858926872,"sku":"GMY-MUG-CDRE86-11OZ-1FHI5","price":17.99,"currency_code":"USD","in_stock":true},{"title":"15oz","offer_id":53173858959640,"sku":"GMY-MUG-CDRE86-15OZ-1FHI5","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/5204\/4312\/files\/ecuador-e863-ecuador-road-sign-white-coffee-mug-GMY-MUG-CDRE86-11OZ-1FHI5-front.webp?v=1794051557","url":"https:\/\/gomugyourself.com\/products\/ecuador-e863-ecuador-road-sign-white-coffee-mug","provider":"Go Mug Yourself","version":"1.0","type":"link"}