{"product_id":"ecuador-e897-ecuador-road-sign-white-coffee-mug","title":"Ecuador E897 (Ecuador) (Road Sign) White Coffee Mug","description":"\u003ch1\u003eEcuador E897 (Ecuador) (Road Sign) White Coffee Mug\u003c\/h1\u003e\n\n\u003cp\u003eEcuador E897 takes the form of a road sign, a plain, direct piece of wayfinding design that tells the viewer exactly where they are: Ecuador.\u003c\/p\u003e\n\n\u003ch2\u003eVisual Elements \u0026amp; Composition\u003c\/h2\u003e\n\n\u003cp\u003eThe composition is built around a single, uncluttered sign shape. Nothing competes with it. The theme is stated once and clearly, so the eye settles on the sign itself rather than wandering across decoration. Its simplicity is the point: a road sign is designed to be read in a glance from a moving vehicle, and this design keeps that economy of form intact.\u003c\/p\u003e\n\n\u003ch2\u003eMeaning \u0026amp; Symbolism\u003c\/h2\u003e\n\n\u003cp\u003eRoad signs are a country's quiet way of speaking to the people passing through it. They set out direction, distance and expectation in a shared visual language, so a sign carries a sense of place before a single word is read. Placing Ecuador at the centre of that language makes the design a statement about belonging to a particular landscape and the journeys that run through it. It is a reminder that every road has a country at the end of it.\u003c\/p\u003e\n\n\u003ch2\u003eTurning It in the Hand\u003c\/h2\u003e\n\n\u003cp\u003eA mug is handled, not hung, and this design rewards that. As you turn the cup in your hands, the sign rotates past your eye, so the image is seen in pieces and then whole again, the way a traveller glimpses a signpost from the corner of a windscreen. It makes a warm, slightly cheeky gift for anyone who has ever followed a road sign into somewhere new, and a fine start to the morning for anyone planning the next trip.\u003c\/p\u003e","brand":"Go Mug Yourself","offers":[{"title":"11oz","offer_id":53173877145880,"sku":"GMY-MUG-CDRE89-11OZ-1FHJ6","price":17.99,"currency_code":"USD","in_stock":true},{"title":"15oz","offer_id":53173877178648,"sku":"GMY-MUG-CDRE89-15OZ-1FHJ6","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/5204\/4312\/files\/ecuador-e897-ecuador-road-sign-white-coffee-mug-GMY-MUG-CDRE89-11OZ-1FHJ6-front.webp?v=1794051777","url":"https:\/\/gomugyourself.com\/products\/ecuador-e897-ecuador-road-sign-white-coffee-mug","provider":"Go Mug Yourself","version":"1.0","type":"link"}