{"product_id":"isl-332-iceland-road-sign-color-changing-mug-11oz","title":"ISL 332 (Iceland) (Road Sign) Color Changing Mug 11oz","description":"\u003ch1\u003eISL 332 (Iceland) (Road Sign) Color Changing Mug 11oz\u003c\/h1\u003e\n\u003cp\u003eThis artwork is a clean, direct road sign built around one idea: Iceland.\u003c\/p\u003e\n\u003ch2\u003eVisual Elements \u0026amp; Composition\u003c\/h2\u003e\n\u003cp\u003eThe design is simple and uncluttered. A single graphic subject takes up the field, with nothing added to distract from it. The sign format gives the piece its structure, so the eye lands on the central motif first and then on the identifying code, ISL 332, which runs through the design as its key label. The result reads quickly, the way a roadside sign is meant to.\u003c\/p\u003e\n\u003ch2\u003eMeaning \u0026amp; Symbolism\u003c\/h2\u003e\n\u003cp\u003eThe artwork takes its name and identity from Iceland, and the code \"ISL\" is the country's own designation, so the sign works as a marker of place. Road signs are a form of public language that tells travellers where they are and where they are going. Here that function is turned toward a single country, and the sign becomes a small portrait of arrival and distance, the feeling of being somewhere far north and unfamiliar.\u003c\/p\u003e\n\u003ch2\u003eDesigned for the Hands and the Morning Routine\u003c\/h2\u003e\n\u003cp\u003eA road sign is built to be read at a glance, and a mug is held close and turned slowly in the hand, so the two suit each other well. The design sits on the outside of the cup, where it is seen on every sip and every reach for the handle. Its hidden layer appears only when a hot drink is poured in, so the sign seems to come into view as the morning coffee arrives. It makes a thoughtful gift for anyone who has travelled to Iceland, or who has always wanted to, and it gives the first cup of the day a sense of direction.\u003c\/p\u003e","brand":"Go Mug Yourself","offers":[{"title":"11oz","offer_id":53178147438872,"sku":"GMY-MUG-SL332-11OZ-1E1L9","price":17.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/5204\/4312\/files\/isl-332-iceland-road-sign-color-changing-mug-11oz-GMY-MUG-SL332-11OZ-1E1L9-front.webp?v=1794146686","url":"https:\/\/gomugyourself.com\/products\/isl-332-iceland-road-sign-color-changing-mug-11oz","provider":"Go Mug Yourself","version":"1.0","type":"link"}