{"product_id":"isl-35-iceland-road-sign-color-changing-mug-11oz","title":"ISL 35 (Iceland) (Road Sign) Color Changing Mug 11oz","description":"\u003ch1\u003eISL 35 (Iceland) (Road Sign) Color Changing Mug 11oz\u003c\/h1\u003e\n\n\u003cp\u003eISL 35 is a road-sign graphic built around a single designation, set down with the plain confidence of signage meant to be read at a glance.\u003c\/p\u003e\n\n\u003ch2\u003eVisual Elements \u0026amp; Composition\u003c\/h2\u003e\n\u003cp\u003eThe composition is minimal and direct. Nothing competes with the designation itself. The letters \"ISL\" and the numeral \"35\" carry the whole image, arranged the way a sign arranges its legend so the eye lands on the code first. The restraint makes the graphic read as one clear mark rather than a scene, and its neutral mood comes from that economy of shape.\u003c\/p\u003e\n\n\u003ch2\u003eMeaning \u0026amp; Symbolism\u003c\/h2\u003e\n\u003cp\u003e\"ISL\" is the three-letter code that identifies Iceland, and the numeral 35 works as a route number, so the artwork places a navigational convention at its centre. Road signs are how a landscape tells travellers where they are and where they are heading. This design turns that everyday system into a statement of place, and its themes of Iceland, geography and travel all grow from the idea of a road leading somewhere.\u003c\/p\u003e\n\n\u003ch2\u003eOn the Color Morphing Mug\u003c\/h2\u003e\n\u003cp\u003eA mug is held in the hand and turned slowly while the coffee cools, so a road sign on it becomes a small journey: the designation passes under your thumb with every sip. The design also has a second act. Pour in something hot and the faint graphic surfaces, as though the route only appears once you are on it. For anyone who collects places, or who has been to Iceland and wants a reminder on the morning table, that is a cheeky way to keep the trip close.\u003c\/p\u003e","brand":"Go Mug Yourself","offers":[{"title":"11oz","offer_id":53178153304344,"sku":"GMY-MUG-SL35-11OZ-1E1LL","price":17.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/5204\/4312\/files\/isl-35-iceland-road-sign-color-changing-mug-11oz-GMY-MUG-SL35-11OZ-1E1LL-front.webp?v=1794146787","url":"https:\/\/gomugyourself.com\/products\/isl-35-iceland-road-sign-color-changing-mug-11oz","provider":"Go Mug Yourself","version":"1.0","type":"link"}