{"product_id":"isl-49-iceland-road-sign-white-coffee-mug","title":"ISL 49 (Iceland) (Road Sign) White Coffee Mug","description":"\u003ch1\u003eISL 49 (Iceland) (Road Sign) White Coffee Mug\u003c\/h1\u003e\n\n\u003cp\u003eThe ISL 49 design takes the form of a road sign, with Iceland as its subject and its whole composition built around that one idea.\u003c\/p\u003e\n\n\u003ch2\u003eVisual Elements \u0026amp; Composition\u003c\/h2\u003e\n\u003cp\u003eThe design is framed as a road sign, so it reads at a glance as a piece of wayfinding rather than a picture. Its layout is direct and uncluttered. The sign shape and its markings sit centred on the surface, and nothing competes with them. The ISL 49 designation appears as the sign's identifier, giving the piece a clean, official-looking structure that rewards a second look.\u003c\/p\u003e\n\n\u003ch2\u003eMeaning \u0026amp; Symbolism\u003c\/h2\u003e\n\u003cp\u003eA road sign is a promise about the journey ahead, and the ISL 49 design carries that idea into Iceland's landscape. Icelandic roads run long distances across open country, through wide plains, coastlines and volcanic terrain, and signage is how travellers find their way through it. The design connects that practical language of the road with the geography and culture of the Icelandic nation, so the sign speaks to anyone who has driven, planned or dreamed about the island's routes.\u003c\/p\u003e\n\n\u003ch2\u003eOn the Mug\u003c\/h2\u003e\n\u003cp\u003eA mug is turned in the hand and read from every angle as you lift it, so the sign's border and designation travel around the body as you move. The design is held close, at the scale of a morning cup, which suits a sign that rewards a slow look. Each sip brings the road sign back into view, a small journey marker on your desk, kitchen counter or travel-loving friend's shelf.\u003c\/p\u003e","brand":"Go Mug Yourself","offers":[{"title":"11oz","offer_id":53178047037720,"sku":"GMY-MUG-SL49-11OZ","price":17.99,"currency_code":"USD","in_stock":true},{"title":"15oz","offer_id":53178047070488,"sku":"GMY-MUG-SL49-15OZ","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/5204\/4312\/files\/isl-49-iceland-road-sign-white-coffee-mug-GMY-MUG-SL49-11OZ-front.webp?v=1794138626","url":"https:\/\/gomugyourself.com\/products\/isl-49-iceland-road-sign-white-coffee-mug","provider":"Go Mug Yourself","version":"1.0","type":"link"}