{"product_id":"isl-512-iceland-road-sign-white-coffee-mug","title":"ISL 512 (Iceland) (Road Sign) White Coffee Mug","description":"\u003ch1\u003eISL 512 (Iceland) (Road Sign) White Coffee Mug\u003c\/h1\u003e\n\u003cp\u003eThis design takes Iceland as its single subject and sets it out as a road sign, with the country's code and the identifier ISL 512 carrying the whole composition.\u003c\/p\u003e\n\u003ch2\u003eVisual Elements \u0026amp; Composition\u003c\/h2\u003e\n\u003cp\u003eThe composition is built around one idea. Iceland sits at the centre of the piece, with no decorative border or secondary motif competing for attention. The ISL code and the number 512 appear as text and numerals, reading as catalogue markings in the manner of a sign. The layout is plain and direct, suited to the road sign format: information first, ornament absent.\u003c\/p\u003e\n\u003ch2\u003eMeaning \u0026amp; Symbolism\u003c\/h2\u003e\n\u003cp\u003eISL is the internationally used code for Iceland, so the sign speaks the shorthand that travellers, cartographers and sports fans already read. The 512 is the design's own reference number, marking it as one entry in a catalogued set of regional designs. Together the code and the number turn a country into a signpost: a point you arrive at rather than a place you have to explain. The themes are Iceland, the Nordic region and geography, and the piece stays with those three.\u003c\/p\u003e\n\u003ch2\u003eOn the Ceramic Mug\u003c\/h2\u003e\n\u003cp\u003eA mug is turned in the hand before it is tasted, so the design reveals itself a little at a time: the name first, then the code, then the number as the cup comes round. Settle in with a morning brew or a late cocoa and let the sign do the talking. It is a conversation starter for anyone who has ever wondered where ISL 512 leads, and a warm nod for the friend who has already been.\u003c\/p\u003e","brand":"Go Mug Yourself","offers":[{"title":"11oz","offer_id":53178047529240,"sku":"GMY-MUG-SL512-11OZ","price":17.99,"currency_code":"USD","in_stock":true},{"title":"15oz","offer_id":53178047562008,"sku":"GMY-MUG-SL512-15OZ","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/5204\/4312\/files\/isl-512-iceland-road-sign-white-coffee-mug-GMY-MUG-SL512-11OZ-front.webp?v=1794138735","url":"https:\/\/gomugyourself.com\/products\/isl-512-iceland-road-sign-white-coffee-mug","provider":"Go Mug Yourself","version":"1.0","type":"link"}