{"product_id":"l31-at-austria-road-sign-white-coffee-mug","title":"L31-AT (Austria) (Road Sign) White Coffee Mug","description":"\u003ch1\u003eL31-AT (Austria) (Road Sign) White Coffee Mug\u003c\/h1\u003e\n\u003cp\u003eThis design takes the form of a road sign and sets the identifier \u003cstrong\u003eL31-AT\u003c\/strong\u003e at its centre, with Austria as its subject.\u003c\/p\u003e\n\u003ch2\u003eVisual Elements \u0026amp; Composition\u003c\/h2\u003e\n\u003cp\u003eThe layout is spare and typographic. Clean lettering carries the message, and the alphanumeric code \u003cstrong\u003eL31-AT\u003c\/strong\u003e sits as the main element, with the word Austria placed alongside it to name the country. Nothing competes with the text, so the eye moves straight from the code to the place. The sign format sets the proportions, with the lettering arranged to read clearly at a glance.\u003c\/p\u003e\n\u003ch2\u003eMeaning \u0026amp; Symbolism\u003c\/h2\u003e\n\u003cp\u003eRoad signs exist to direct travellers, and this one borrows that language to point toward Austria, a country whose geography and travel culture are the core themes of the artwork. The identifier L31-AT works as a reference code, the kind a collector or a traveller would recognise as a marker of a specific route or series. Together the code and the country name turn a simple signpost into a small statement about place and journey.\u003c\/p\u003e\n\u003ch2\u003eMade for the Mug\u003c\/h2\u003e\n\u003cp\u003eA mug is held close and turned slowly in the hand, so the sign wraps around the cup and comes into view a little at a time with each sip. The lettering stays readable from the handle side and the front, which suits a design built on a few clear marks. It is a quiet piece for a morning coffee, with a destination to think about while the cup empties.\u003c\/p\u003e","brand":"Go Mug Yourself","offers":[{"title":"11oz","offer_id":53125987336472,"sku":"GMY-MUG-LT-11OZ-1FTV3","price":17.99,"currency_code":"USD","in_stock":true},{"title":"15oz","offer_id":53125987369240,"sku":"GMY-MUG-LT-15OZ-1FTV3","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/5204\/4312\/files\/l31-at-austria-road-sign-white-coffee-mug-GMY-MUG-LT-11OZ-1FTV3-front.webp?v=1793654730","url":"https:\/\/gomugyourself.com\/products\/l31-at-austria-road-sign-white-coffee-mug","provider":"Go Mug Yourself","version":"1.0","type":"link"}