{"product_id":"nh148ae-in-india-road-sign-white-coffee-mug","title":"NH148AE-IN (India) (Road Sign) White Coffee Mug","description":"\u003ch1\u003eNH148AE-IN (India) (Road Sign) White Coffee Mug\u003c\/h1\u003e\n\u003cp\u003eThis design is a road sign, built around the identifier NH148AE-IN and the regional designation India.\u003c\/p\u003e\n\u003ch2\u003eVisual Elements \u0026amp; Composition\u003c\/h2\u003e\n\u003cp\u003eThe composition follows the sign format. The alphanumeric code NH148AE-IN is the principal text, with \"(India)\" set alongside it as the place reference. There are no decorative layers competing with the lettering, so the letters and numerals carry the whole image, and the eye reads the code first and the place second.\u003c\/p\u003e\n\u003ch2\u003eMeaning \u0026amp; Symbolism\u003c\/h2\u003e\n\u003cp\u003eA road sign is public wayfinding, a short coded message meant to be read at a glance. This design carries that function into its India theme. The identifier reads as a route marker, a point of reference inside a wider system of signage. Its meaning rests on the ideas of direction and orientation, which is why the code and the place name sit together as a single instruction.\u003c\/p\u003e\n\u003ch2\u003eOn the Mug\u003c\/h2\u003e\n\u003cp\u003eA mug is held in the hand and turned slowly while the coffee cools, so the sign's text comes round to the eye in its own time. Wrapped around a curved white body, the code and place name read like a short journey: you find the marker, follow it round, and arrive back at your cup. For something picked up every morning, a road sign is a cheeky way to keep the route in view.\u003c\/p\u003e","brand":"Go Mug Yourself","offers":[{"title":"11oz","offer_id":53178584432920,"sku":"GMY-MUG-NHND-11OZ-1E0NV","price":17.99,"currency_code":"USD","in_stock":true},{"title":"15oz","offer_id":53178584465688,"sku":"GMY-MUG-NHND-15OZ-1E0NV","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/5204\/4312\/files\/nh148ae-in-india-road-sign-white-coffee-mug-GMY-MUG-NHND-11OZ-1E0NV-front.webp?v=1794153673","url":"https:\/\/gomugyourself.com\/products\/nh148ae-in-india-road-sign-white-coffee-mug","provider":"Go Mug Yourself","version":"1.0","type":"link"}