{"product_id":"nh730b-in-india-road-sign-white-coffee-mug","title":"NH730B-IN (India) (Road Sign) White Coffee Mug","description":"\u003ch1\u003eNH730B-IN (India) (Road Sign) White Coffee Mug\u003c\/h1\u003e\n\u003cp\u003eThis design is a road sign from the NH730B-IN series, a numbered run of artwork catalogued specifically for the India market.\u003c\/p\u003e\n\u003ch2\u003eVisual Elements \u0026amp; Composition\u003c\/h2\u003e\n\u003cp\u003eThe design takes the form of a road sign, a single signboard image built to be read at a glance. Its composition is direct and uncluttered, as signage is meant to be. The alphanumeric identifier NH730B and the IN suffix set the organising logic of the piece, so the sign's structure matters as much as its picture.\u003c\/p\u003e\n\u003ch2\u003eMeaning \u0026amp; Symbolism\u003c\/h2\u003e\n\u003cp\u003eRoad signs exist to carry information quickly, often across language barriers, which is why they are drawn to be understood in an instant. Here the meaning also sits in the catalogue. The NH730B-IN code marks this artwork as a regional entry for India and part of a wider family of graphics that share one naming convention. Regional identity and systematic design run through that system, tying a single image to the territory it was made for.\u003c\/p\u003e\n\u003ch2\u003eRead Around the Curve\u003c\/h2\u003e\n\u003cp\u003eA mug is turned slowly in the hand, so the design is taken in one quarter-turn at a time, starting from the handle side and moving around the curve. A road sign rewards that kind of attention. It is compact and self-contained, meant to be taken in whole. Each morning's first sip brings the sign round to meet you again. It makes a cheeky talking point for anyone who has ever sat through a traffic jam on the way to work, and a warm nod for a friend who measures their journeys by the signposts they pass.\u003c\/p\u003e","brand":"Go Mug Yourself","offers":[{"title":"11oz","offer_id":53178625753368,"sku":"GMY-MUG-NHBND-11OZ-1E0VJ","price":17.99,"currency_code":"USD","in_stock":true},{"title":"15oz","offer_id":53178625786136,"sku":"GMY-MUG-NHBND-15OZ-1E0VJ","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/5204\/4312\/files\/nh730b-in-india-road-sign-white-coffee-mug-GMY-MUG-NHBND-11OZ-1E0VJ-front.webp?v=1794154358","url":"https:\/\/gomugyourself.com\/products\/nh730b-in-india-road-sign-white-coffee-mug","provider":"Go Mug Yourself","version":"1.0","type":"link"}