{"product_id":"route-mtropolitaine-1019-nca-france-road-sign-white-coffee-mug","title":"Route métropolitaine 1019 NCA (France) (Road Sign) White Coffee Mug","description":"\u003ch1\u003eRoute métropolitaine 1019 NCA (France) (Road Sign) White Coffee Mug\u003c\/h1\u003e\n\u003cp\u003eThis design is a flat, graphic road sign reading \u003cstrong\u003eM1019\u003c\/strong\u003e, the route designation for a metropolitan road in France.\u003c\/p\u003e\n\u003ch2\u003eVisual Elements \u0026amp; Composition\u003c\/h2\u003e\n\u003cp\u003eBright blue fills most of the design, with an off-white border framing it. The sign is a rounded rectangle, set horizontally, and the white sans-serif code sits centred inside it. Nothing competes with the numerals. The layout is simple and direct, the way a sign has to be when a driver reads it at speed.\u003c\/p\u003e\n\u003ch2\u003eMeaning \u0026amp; Symbolism\u003c\/h2\u003e\n\u003cp\u003eThe artwork is about navigation. A route number like M1019 tells you where you are and where a road leads, and it is the thread that links one town to the next across a regional network. The \"NCA\" in the title points to the Nice Côte d'Azur metropolitan area, so this sign belongs to the transport system of southern France. The design takes its subject from the everyday infrastructure of French cities and roads, and it treats that signage with the clarity of a map.\u003c\/p\u003e\n\u003ch2\u003eTurned in the Hand\u003c\/h2\u003e\n\u003cp\u003eA mug is read differently from a poster. The sign wraps around the curve of the cup as you turn it, so the blue block and the M1019 code appear in sequence rather than all at once. Each turn of the mug brings the route back into view, which suits a sign built to be understood in a glance. It makes a thoughtful pick for anyone who has driven, cycled or walked a French road and remembers the signs along the way.\u003c\/p\u003e","brand":"Go Mug Yourself","offers":[{"title":"11oz","offer_id":53177436307736,"sku":"GMY-MUG-RTMTR-11OZ-1FFO0","price":17.99,"currency_code":"USD","in_stock":true},{"title":"15oz","offer_id":53177436340504,"sku":"GMY-MUG-RTMTR-15OZ-1FFO0","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/5204\/4312\/files\/route-mtropolitaine-1019-nca-france-road-sign-white-coffee-mug-GMY-MUG-RTMTR-11OZ-1FFO0-front.webp?v=1794109676","url":"https:\/\/gomugyourself.com\/products\/route-mtropolitaine-1019-nca-france-road-sign-white-coffee-mug","provider":"Go Mug Yourself","version":"1.0","type":"link"}