{"product_id":"route-nationale-franaise-473-france-road-sign-white-coffee-mug","title":"Route nationale française 473 (France) (Road Sign) White Coffee Mug","description":"\u003ch1\u003eRoute nationale française 473 (France) (Road Sign) White Coffee Mug\u003c\/h1\u003e\n\u003cp\u003eThis design takes the form of a French road marker: a bold white \u003cstrong\u003eN 473\u003c\/strong\u003e set on a red rounded rectangle, the unmistakable shorthand of a national route.\u003c\/p\u003e\n\u003ch2\u003eVisual Elements \u0026amp; Composition\u003c\/h2\u003e\n\u003cp\u003eRed dominates the composition, covering roughly four-fifths of the field, with white carrying the lettering. The letter N and the numerals 473 sit centred in heavy, white sans-serif capitals, read at a glance from a distance. Everything is flat vector shape with no shading or ornament, so the sign reads as pure information. The rounded rectangle is the only shape, and it frames the message with the restraint of a working traffic sign.\u003c\/p\u003e\n\u003ch2\u003eMeaning \u0026amp; Symbolism\u003c\/h2\u003e\n\u003cp\u003eThe marker identifies the former Route Nationale 473, a national road created in 1933 that linked Beure in the Doubs with Cuvier in the Jura. The palette and layout follow the Instruction Interministérielle sur la Signalisation Routière (IISR), the French regulation that governs official road signage, so the design borrows the authority of real road furniture. The road was decommissioned in 1972 and 1973, and its management passed to departmental authorities. The design honours that chapter of regional motoring heritage, a route that once carried traffic between two communities and now survives as a memory.\u003c\/p\u003e\n\u003ch2\u003eTurning the Route in Your Hands\u003c\/h2\u003e\n\u003cp\u003eA road sign is built to be seen from the cab of a moving car, and this one is sized to be seen from the far side of a kitchen table. Wrapped around a mug, the bold N 473 turns as you lift it, bringing the number round to meet you on each sip. It makes a playful companion for a morning drive, or a gift for anyone who has ever navigated by a French route number.\u003c\/p\u003e","brand":"Go Mug Yourself","offers":[{"title":"11oz","offer_id":53177331843352,"sku":"GMY-MUG-RTNTN-11OZ-1FEWZ","price":17.99,"currency_code":"USD","in_stock":true},{"title":"15oz","offer_id":53177331876120,"sku":"GMY-MUG-RTNTN-15OZ-1FEWZ","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/5204\/4312\/files\/route-nationale-franaise-473-france-road-sign-white-coffee-mug-GMY-MUG-RTNTN-11OZ-1FEWZ-front.webp?v=1794107489","url":"https:\/\/gomugyourself.com\/products\/route-nationale-franaise-473-france-road-sign-white-coffee-mug","provider":"Go Mug Yourself","version":"1.0","type":"link"}