{"product_id":"sp-411-brazil-road-sign-black-coffee-mug","title":"SP-411 (Brazil) (Road Sign) Black Coffee Mug","description":"\u003ch1\u003eSP-411 (Brazil) (Road Sign) Black Coffee Mug\u003c\/h1\u003e\n\u003cp\u003eThis design takes the form of a Brazilian state highway route marker, reduced to a pentagon, a pair of letters and a three-digit number.\u003c\/p\u003e\n\u003ch2\u003eVisual Elements \u0026amp; Composition\u003c\/h2\u003e\n\u003cp\u003eWhite dominates the artwork, covering roughly four-fifths of the field, with black making up most of the remainder as a crisp outline and lettering. A pentagonal badge with a black border sits at the centre, and the route designation reads \u003cstrong\u003eSP\u003c\/strong\u003e above \u003cstrong\u003e411\u003c\/strong\u003e. A faint light grey appears only as a trace of tone. Everything is flat vector work, with no shading, texture or ornament, so the shape and the numerals carry the whole image.\u003c\/p\u003e\n\u003ch2\u003eMeaning \u0026amp; Symbolism\u003c\/h2\u003e\n\u003cp\u003eThe marker belongs to the language of road signage, where a simple geometric shape tells a driver which route they are on. \"SP\" identifies the state of São Paulo, and 411 is the number of this particular highway within that network. The utilitarian clarity of the form is the point: a sign built to be read at speed, at a glance, across a distance. The piece is modern in its era and draws its subject from Brazil's transport network.\u003c\/p\u003e\n\u003ch2\u003eBuilt for the Hand, Read Up Close\u003c\/h2\u003e\n\u003cp\u003eA road sign is designed to be read from afar, yet this one is printed on a mug that is turned slowly in the hand, so the badge gets a close, unhurried look. As the cup rotates, the pentagon and its numerals pass in front of you one at a time, the way a highway passes a windscreen. It makes a strong talking point for anyone who has ever followed a route number across Brazil.\u003c\/p\u003e","brand":"Go Mug Yourself","offers":[{"title":"11oz","offer_id":53181256073496,"sku":"GMY-MUG-SP411-11OZ-2","price":17.99,"currency_code":"USD","in_stock":true},{"title":"15oz","offer_id":53181256106264,"sku":"GMY-MUG-SP411-15OZ-1FR2D","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/5204\/4312\/files\/sp-411-brazil-road-sign-black-coffee-mug-GMY-MUG-SP411-11OZ-2-front.webp?v=1794184011","url":"https:\/\/gomugyourself.com\/products\/sp-411-brazil-road-sign-black-coffee-mug","provider":"Go Mug Yourself","version":"1.0","type":"link"}