{"product_id":"sp-760-brazil-road-sign-black-coffee-mug","title":"SP-760 (Brazil) (Road Sign) Black Coffee Mug","description":"\u003ch1\u003eSP-760 (Brazil) (Road Sign) Black Coffee Mug\u003c\/h1\u003e\n\u003cp\u003eA pentagonal route shield stands alone against a field of white, with the letters \u003cstrong\u003eSP\u003c\/strong\u003e over the numerals \u003cstrong\u003e760\u003c\/strong\u003e printed in bold black.\u003c\/p\u003e\n\u003ch2\u003eVisual Elements \u0026amp; Composition\u003c\/h2\u003e\n\u003cp\u003eThe design is built from flat vector shapes and very few of them. A black pentagon outline, the shape of a road route shield, fills most of the frame, and the white interior carries the marker's text. The palette is nearly all white, with black supplying the outline and lettering, so the image reads clearly at a glance. Nothing decorative crowds the shield. The composition is centred and symmetrical, with the two lines of text stacked one above the other and sized to fill the shield's width.\u003c\/p\u003e\n\u003ch2\u003eMeaning \u0026amp; Symbolism\u003c\/h2\u003e\n\u003cp\u003eThe marker belongs to São Paulo state's highway network. Route markers like this one are the signposts drivers follow along a road, so the shape and the number do the work of guiding a journey from one place to another. SP-760 identifies a specific state route in the Brazilian road system, and the design takes that identity as its subject. The modern, minimalist treatment reflects how route signage is designed to be read quickly, by a driver passing at speed.\u003c\/p\u003e\n\u003ch2\u003eMade for the Hands, Read at Close Range\u003c\/h2\u003e\n\u003cp\u003eA mug is turned slowly in the hand, so the shield rotates into view as you drink, and the route number comes round again with each sip. The pentagon's sharp angles and the bold numerals hold their shape from every side of the cup. Each morning the mug brings a little piece of Brazilian road culture to the kitchen table, a small journey marker to start the day.\u003c\/p\u003e","brand":"Go Mug Yourself","offers":[{"title":"11oz","offer_id":53180793979160,"sku":"GMY-MUG-SP760-11OZ-2","price":17.99,"currency_code":"USD","in_stock":true},{"title":"15oz","offer_id":53180794011928,"sku":"GMY-MUG-SP760-15OZ-1FQPU","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/5204\/4312\/files\/sp-760-brazil-road-sign-black-coffee-mug-GMY-MUG-SP760-11OZ-2-front.webp?v=1794175883","url":"https:\/\/gomugyourself.com\/products\/sp-760-brazil-road-sign-black-coffee-mug","provider":"Go Mug Yourself","version":"1.0","type":"link"}