{"product_id":"tw-thwph4-taiwan-road-sign-black-coffee-mug","title":"TW THWph4 (Taiwan) (Road Sign) Black Coffee Mug","description":"\u003ch1\u003eTW THWph4 (Taiwan) (Road Sign) Black Coffee Mug\u003c\/h1\u003e\n\u003cp\u003eThis design is a bold, flat piece of signage built around a single Chinese character and a numeral, set inside a clean rounded frame.\u003c\/p\u003e\n\u003ch2\u003eVisual Elements \u0026amp; Composition\u003c\/h2\u003e\n\u003cp\u003eWhite dominates the artwork, with black used for the rounded rectangular border and the lettering. The Chinese character \u003cstrong\u003e澎\u003c\/strong\u003e sits large and centred in black sans-serif, with the bold numeral \u003cstrong\u003e4\u003c\/strong\u003e beside it. Nothing else competes for attention. The layout is symmetrical and direct, so the eye lands on the character first and the numeral second, the way a road sign asks to be read at a glance.\u003c\/p\u003e\n\u003ch2\u003eMeaning \u0026amp; Symbolism\u003c\/h2\u003e\n\u003cp\u003eThe design reads as a coded identifier tied to Taiwan. The character 澎 is the first character of Penghu, the island county of Taiwan, and the numeral sets it apart as a designation rather than a word. Its visual language follows the conventions of modern regional signage: plain letterforms, high contrast and no ornament. The design belongs to the present day and treats labelling as its subject, with clarity the only aim.\u003c\/p\u003e\n\u003ch2\u003eDesigned for the Hand\u003c\/h2\u003e\n\u003cp\u003eA mug is turned in the hand as it is drunk from, so the design travels around the body rather than facing the drinker head-on. The rounded border follows the curve of the cup, and the character and numeral come into view one turn at a time. Because the artwork is so spare, every glance across the mug finds the same clean sign, which suits a daily cup that gets picked up and put down many times over.\u003c\/p\u003e","brand":"Go Mug Yourself","offers":[{"title":"11oz","offer_id":53186543157528,"sku":"GMY-MUG-TWTHW-11OZ-1FJR3-2","price":17.99,"currency_code":"USD","in_stock":true},{"title":"15oz","offer_id":53186543190296,"sku":"GMY-MUG-TWTHW-15OZ-473","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/5204\/4312\/files\/tw-thwph4-taiwan-road-sign-black-coffee-mug-GMY-MUG-TWTHW-11OZ-1FJR3-2-front.webp?v=1794212607","url":"https:\/\/gomugyourself.com\/products\/tw-thwph4-taiwan-road-sign-black-coffee-mug","provider":"Go Mug Yourself","version":"1.0","type":"link"}