{"product_id":"tw-thwtp50-taiwan-road-sign-black-coffee-mug","title":"TW THWtp50 (Taiwan) (Road Sign) Black Coffee Mug","description":"\u003ch1\u003eTW THWtp50 (Taiwan) (Road Sign) Black Coffee Mug\u003c\/h1\u003e\n\n\u003cp\u003eThis design reproduces a route marker: a rectangular road sign reading \u003cstrong\u003e北50\u003c\/strong\u003e, with the Chinese character for north set beside the numerals of the route number.\u003c\/p\u003e\n\n\u003ch2\u003eVisual Elements \u0026amp; Composition\u003c\/h2\u003e\n\u003cp\u003eThe artwork is flat and graphic, built from just two colours, black and white. White fills most of the field, and a black rectangular border with softened corners frames the whole sign. The bold sans-serif character \u003cstrong\u003e北\u003c\/strong\u003e sits at the left, with the numerals \u003cstrong\u003e5\u003c\/strong\u003e and \u003cstrong\u003e0\u003c\/strong\u003e beside it. Nothing else competes for attention. The black and white balance is even, so the sign reads clearly from a short distance and stays crisp up close.\u003c\/p\u003e\n\n\u003ch2\u003eMeaning \u0026amp; Symbolism\u003c\/h2\u003e\n\u003cp\u003eRoad signs are a language of direction, and this one speaks it plainly. The character 北 means north, and the number 50 identifies the route, so the sign tells a traveller which way to head and which road to follow. Taking the sign out of its roadside setting and placing it on a mug turns a piece of wayfinding into a small emblem of Taiwan's road network. The design is modern, drawn in a minimalist vocabulary that lets the typography carry the whole message.\u003c\/p\u003e\n\n\u003ch2\u003eDesigned to Be Held\u003c\/h2\u003e\n\u003cp\u003eA mug is turned in the hand as it is drunk from, so the sign rotates slowly as you lift it, the characters coming into view one after another rather than all at once. The black frame runs around the body of the cup, and the handle sits on the side opposite the numerals, leaving the sign unbroken. It is a quiet piece for the first cup of the morning, and a conversation starter for anyone who recognises a route marker when they see one.\u003c\/p\u003e","brand":"Go Mug Yourself","offers":[{"title":"11oz","offer_id":53186598994200,"sku":"GMY-MUG-TWTHW-11OZ-1FJTI-2","price":17.99,"currency_code":"USD","in_stock":true},{"title":"15oz","offer_id":53186599026968,"sku":"GMY-MUG-TWTHW-15OZ-559","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0703\/5204\/4312\/files\/tw-thwtp50-taiwan-road-sign-black-coffee-mug-GMY-MUG-TWTHW-11OZ-1FJTI-2-front.webp?v=1794212943","url":"https:\/\/gomugyourself.com\/products\/tw-thwtp50-taiwan-road-sign-black-coffee-mug","provider":"Go Mug Yourself","version":"1.0","type":"link"}