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WIS 137 1958 (Wisconsin) (Road Sign) White Coffee Mug

WIS 137 1958 (Wisconsin) (Road Sign) White Coffee Mug

Regular price $15.95 USD
Regular price Sale price $15.95 USD
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WIS 137 (1958) Road Sign Coffee Mug Design

This coffee mug showcases the iconic simplicity of the 1958 Wisconsin highway route markers. The design is a direct visual representation of the sign that would have guided travelers on Wisconsin's roads.

Design Elements

The design adheres strictly to the classic specifications. A stark, bright white square forms the backdrop, echoing the crisp clarity of the original signage. Encasing the white field is a thin, elegant black outline, providing a defined border that separates the design from its surroundings.

Centered boldly within the white square is the number "137". The numerals are rendered in a large, modern sans-serif typeface, in solid, black. This bold presentation ensures instant readability and symbolizes the clarity and directness of the Wisconsin highway system.

Meaning and Symbolism

The design represents the forward-thinking modernization of Wisconsin's infrastructure in the late 1940s and beyond. The elimination of "WIS" or "WISCONSIN" streamlines the marker, making the numerical designation the sole, vital piece of information. This reflects the efficient, accessible, and user-friendly experience of navigating the state's highways. The minimalist aesthetic is a direct link to the sign still used on Wisconsin roadways today.

Size

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Sturdy white ceramic mugs available in 11 oz (≈330 ml) and 15 oz (≈440 ml), with a glossy finish and comfortable C-handle — microwave and dishwasher safe, and made from lead- and BPA-free materials.

These mugs are built from durable white ceramic so colors pop cleanly and prints read with strong contrast. A smooth, glossy glaze gives each mug a lively sheen and makes it easy to wipe clean after daily use.

Both sizes feature a classic C-shaped handle that feels natural in the hand; whether you sip slowly or gulp quickly, the grip is steady. Safety-wise, the ceramic is processed to be lead- and BPA-free — suitable for everyday drinking.

  • Material: white ceramic with a glossy glaze for bright, clear prints.
  • Sizes: 11 oz (≈330 ml) and 15 oz (≈440 ml) to suit small and generous pours.
  • Handle: comfortable C-handle for balanced holding and easy lifting.
  • Safety: lead-free and BPA-free for peace of mind with every cup.
  • Finish: glossy surface that highlights saturated inks and smooth detail.

Perfect for morning coffee, afternoon tea, or a rich hot chocolate — these mugs fit comfortably in most cabinets and cupholders. They’re also a reliable choice for office kitchens where items see frequent use.

  1. Everyday use: safe for hot liquids and daily serving; the wider 15 oz option works great for larger morning routines or extra-steamy drinks.
  2. Office-friendly: the classic profile stacks easily with similar mugs and sits securely on standard saucers and trays.
  3. Gift idea: a practical, well-finished mug is useful and simple to display or wrap for gifting.

Quick note: while the mugs are dishwasher-safe, treating them gently helps keep the print looking fresh longer (see Care tab).

These mugs are rated for microwave and dishwasher use, but small habits extend their life. Run them on the top rack of the dishwasher and avoid high-temperature commercial cycles whenever possible.

For longest-lasting print clarity: hand wash with mild dish soap and a soft cloth, avoid abrasive scouring pads, and don’t let them soak in strong detergents. When microwaving, use short intervals and avoid empty heating.

Available sizes: 11 oz (approximately 330 ml) and 15 oz (approximately 440 ml). The 11 oz is a classic coffee size; the 15 oz gives extra room for cream, froth, or larger servings.

Each mug has a standard-width mouth for easy sipping and cleaning; height and diameter vary slightly between sizes to maintain comfortable proportions and sturdy balance.

Size guide

All measurements are product dimensions in inches.

11 oz 15 oz
Height (in) 3.74 4.61
Diameter (in) 3.15 3.43

Note: dimensions are nominal — small production tolerances may apply. If you need precise fitment (e.g., for nested storage or custom packaging), please allow a small margin.